1. E-Commerce la gi?  E-commerce (Electronic commerce - thuong mai dien tu) la hinh thai hoat dong thuong mai bang phuong phap dien tu; la viec trao doi thong tin thuong mai thong qua cac phuong tien cong nghe dien tu ma noi chung la khong can phai in ra giay trong bat cu cong doan nao cua qua trinh giao dich. (nen con duoc goi la “thuong mai khong giay to”)
2. Loi ich cua thuong mai dien tu (TMDT)? - TMDT giup cho cac doanh nghiep nam duoc thong tin phong phu ve thi truong va doi tac
- TMDT giup giam chi phi san xuat
- TMDT giup giam chi phi ban hang va tiep thi.
- TMDT qua Internet giup nguoi tieu dung va cac doanh nghiep giam dang ke thoi gian va chi phi giao dich.
- TMDT tao dieu kien cho viec thiet lap va cung co moi quan he giua cac thanh phan tham gia vao qua trinh thuong mai.
- Tao dieu kien som tiep can nen kinh te so hoa.
3. Cac cong doan cua mot giao dich mua ban tren mang? Gom co 6 cong doan sau: Khach hang, tu mot may tinh tai mot noi nao do, dien nhung thong tin thanh toan va dia chi lien he vao don dat hang (Order Form) cua Website ban hang (con goi la Website thuong mai dien tu). Doanh nghiep nhan duoc yeu cau mua hang hoa hay dich vu cua khach hang va phan hoi xac nhan tom tat lai nhung thong tin can thiet nh mat hang da chon, dia chi giao nhan va so phieu dat hang... Khach hang kiem tra lai cac thong tin va kich (click) vao nut (button) "dat hang", tu ban phim hay chuot (mouse) cua may tinh, de goi thong tin tra ve cho doanh nghiep. Doanh nghiep nhan va luu tru thong tin dat hang dong thoi chuyen tiep thong tin thanh toan (so the tin dung, ngay dao han, chu the ...) da duoc ma hoa den may chu (Server, thiet bi xu ly du lieu) cua Trung tam cung cap dich vu xu ly the tren mang Internet. Voi qua trinh ma hoa cac thong tin thanh toan cua khach hang duoc bao mat an toan nham chong gian lan trong cac giao dich (chang han doanh nghiep se khong biet duoc thong tin ve the tin dung cua khach hang). Khi Trung tam Xu ly the tin dung nhan duoc thong tin thanh toan, se giai ma thong tin va xu ly giao dich dang sau buc tuong lua (FireWall) va tach roi mang Internet (off the Internet), nham muc dich bao mat tuyet doi cho cac giao dich thuong mai, dinh dang lai giao dich va chuyen tiep thong tin thanh toan den ngan hang cua doanh nghiep (Acquirer) theo mot duong day thue bao rieng (mot duong truyen so lieu rieng biet). Ngan hang cua doanh nghiep goi thong diep dien tu yeu cau thanh toan (authorization request) den ngan hang hoac cong ty cung cap the tin dung cua khach hang (Issuer). Va to chuc tai chinh nay se phan hoi la dong y hoac tu choi thanh toan den trung tam xu ly the tin dung tren mang Internet. Trung tam xu ly the tin dung tren Internet se tiep tuc chuyen tiep nhung thong tin phan hoi tren den doanh nghiep, va tuy theo do doanh nghiep thong bao cho khach hang duoc ro la don dat hang se duoc thuc hien hay khong. Toan bo thoi gian thuc hien mot giao dich qua mang tu buoc 1 -> buoc 6 duoc xu ly trong khoang 15 - 20 giay. 4. Authorization number la gi? Day la ma so xac nhan. Sau khi kiem tra the tin dung da hop le hay chua, ngan hang nguoi mua se goi ma so xac nhan dong y chi tra cho doanh nghiep kem theo thong so ve don dat hang. 5. PSP la gi? PSP la viet tat cua cac tu Processing Service Provider, tuc la nha cung cap dich vu xu ly thanh toan qua mang. 6. Merchant Account la gi? Merchant Account la tai khoan thanh toan cua cac doanh nghiep khi tham gia TMDT ma no cho phep chuyen tien vao tai khoan cua doanh nghiep hay hoan tra lai tien thu duoc cho khach hang, neu giao dich bi huy bo vi khong dap ung duoc nhung yeu cau thoa thuan nao do giua nguoi ban va nguoi mua (chang han nhu chat luong san pham) thong qua ban hang hoa hoac dich vu tren mang Internet. Merchant Account phai duoc dang ky tai cac ngan hang/ to chuc tin dung cho phep doanh nghiep nhan duoc cac khoan thanh toan bang the tin dung. 7. Monthly fee la gi? Day la phi ma doanh nghiep phai tra cho nhung khoan lien quan den dich vu chang han nhu: bang ke (ghi nhung so tien nhap & xuat o tai khoan cua doanh nghiep trong mot khoang thoi ky nhat dinh: hang thang, hang tuan ...), phi truy cap mang, phi duy tri dich vu thanh toan qua mang, ... 8. Transaction fee la gi? Day la phan phi ma doanh nghiep phai tra cho trung tam xu ly the tin dung qua mang Internet. Thong thuong tu 30 - 50 cent cho moi giao dich. 9. Discount rate la gi? Day la phi chiet khau. Phan gia tri ma doanh nghiep phai tra cho Ngan hang thanh toan (Acquirer). Thong thuong muc phi nay chiem tu 2,5% den 5% tong gia tri thanh toan qua the tin dung. Phi chiet khau duoc tinh dua vao kieu kinh doanh hang hoa, dich vu tren mang cua Doanh nghiep va cac yeu to khac (chat luong hang hoa, dich vu, loai the tin dung...) 10. Search Engine la gi? Se rat kho khan cho nguoi su dung truy cap vao Internet de tim kiem 1 Website co chu de phuc vu cho muc dich cua minh vi hang ngay co khoang hon 100000 Website moi duoc dua len mang. So luong Website tren mang Internet hien nay da len toi hon 5 ty Website. Vi vay, de phuc vu viec tim kiem nhanh chong Website cua nguoi su dung Internet, Search Engine ra doi.
Search Engine la mot thu vien thong tin khong lo ve cac Website, cho phep nguoi su dung co the tim kiem cac Website can quan tam theo 1 chu de nao do can cu vao cac tu khoa (keywords) ma nguoi do yeu cau Search Engine tim kiem.
Mot so cong cu tim kiem manh tren the gioi hien nay: Google.com, Yahoo.com, Altavista.com,... 11. News Letter la gi? News Letter la dich vu mien phi cua 1 Website nao do, dich vu nay se gui toi nguoi su dung nhung ban tin moi nhat ve cac van de co lien quan den hoat dong cua Website hoac nhung van de, tin tuc moi nhat trong linh vuc ma Website do tham gia. Ban chi can dang ky dia chi e-mail cua minh tai phan News Letter cua Website ban muon nhan thong tin, day la cung la mot dang Mailing List nhung ban khong the gui mail cho toan bo cac thanh vien trong danh sach ma chi co nguoi quan ly Website moi co quyen gui e-mail toi toan bo moi nguoi tham gia. 12. Kinh doanh truc tuyen la hinh thuc kinh doanh nhu the nao? Kinh doanh truc tuyen la hinh thuc kinh doanh qua mang. Moi giao dich duoc tien hanh truc tiep tren mang vi du tu viec hoi hang den dat hang va thanh toan. 13. Thuong mai dien tu xuat hien o Viet Nam tu khi nao? Viet Nam hoa nhap Internet vao cuoi nam 1997, mot thoi gian sau thi thuat ngu thuong mai dien tu bat dau xuat hien song chua phat trien. 14. Khi ap dung Thuong mai dien tu thi co chien luoc kinh doanh nao la dung dan nhat cho mot hang kinh doanh khong? Khong co mot ke hoach nao hoan toan dung dan cho tat ca cac hang kinh doanh. Nhung nhung buoc co ban thi hoan toan giong nhau. 15. Hinh thuc kinh doanh thuong mai dien tu co de ap dung cho cac hang kinh doanh khong? Con tuy thuoc vao nganh nghe ma co the ap dung Thuong mai Dien tu. Thuong thi Thuong mai Dien tu rat thich hop cho cac nganh tri tue, dac biet la san pham hoac dich vu co the so hoa hoac hien thi duoc bang ky thuat so. Noi chung Thuong mai Dien tu co the ap dung cho hau het cac hang kinh doanh nhung tuy thuoc vao mat hang kinh doanh ma ap dung vao giai doan thich hop. 16. Tro ngai lon nhat de mot hang kinh doanh ap dung Thuong mai dien tu la gi? Tro ngai lon nhat la su do du. Neu khong quyet tam thi khong bao gio thanh cong. 17. Dau tu cho Thuong mai dien tu co ton kem khong? Tat nhien dau tu la phai ton kem. Nhung Thuong mai Dien tu mang lai nhung hieu qua lon hon nhieu lan so voi chi phi phai bo ra neu ban biet dau tu dung cach. 18. Dung Thuong mai dien tu co phai la giai phap toi uu cho canh tranh ban hang khong? Cho den hien nay, viec ap dung Thuong mai Dien tu la giai phap toi uu trong viec canh tranh ban hang. Ban khong can mat nhieu thoi gian cho viec gioi thieu san pham, dich vu cua ban vi khach hang co the tim hieu tren website cua ban. Ban se khong can phai mat thi gio, chi phi cho viec van chuyen, thuyet phuc khach hang. Website tu dong se giup ban co mot chinh sach cham soc khach hang chu dao, day la mot trong nhung yeu to quan trong trong viec giu khach lau dai. Cong viec duy nhat ma ban phai lam do la xay dung mot website co tinh tu dong hoa cao. Mot website du manh va hieu qua se giup ban qua mat cac doi thu canh tranh. 19. Khi cac hang kinh doanh ap dung thuong mai dien tu, neu co canh tranh nhau thi su canh tranh do se dien ra nhu the nao? Doanh nghiep cua ban ap dung Thuong mai Dien tu thi doanh nghiep doi thu cung co the ap dung Thuong mai Dien tu. Canh tranh la dieu tat yeu trong kinh doanh, khong phan biet bat cu o dau, luc nao va doi tuong ra sao. Song neu ban ap dung mot cach hieu qua thi chac chan ban se vuot qua doi thu canh tranh. Chung toi se giup ban co duoc nhung thu thuat va giai phap toi uu nhat. 20. Dung thuong mai dien tu trong kinh doanh thi tinh bao mat co duoc dam bao khong? Co nhieu cap do bao mat khac nhau tang giam tuy theo muc chi phi ma ban chap nhan. Neu doanh nghiep cua ban tham gia mot cach nghiem tuc vao thuong mai dien tu thi nen ap dung che do bao mat tot nhat. 21. Quang cao phan loai la gi? Quang cao phan loai la phuong phap quang cao o cac trang phan loai theo loai hinh, cho phep nguoi mua va ban dang quang cao theo nhung nghanh nghe da duoc phan loai san. 22. Tiep thi bang ban tin va bang cac nhom tin khac nhau nhu the nao? Tiep thi bang ban tin la hinh thuc tiep thi gui ban tin cho khach hang con tiep thi bang nhom tin la to chuc nhung nhom nguoi cung quan tam toi mot van de va gui thong tin cho nhau. 23. Trien khai dai ly tren mang la nhu the nao? Trien khai dai ly tren mang la viec su dung mot phan mem cho phep ban mo dai ly qua mang va theo doi duoc don dat hang cua khach hang bat nguon tu dai ly nao. Theo NetSoft Article source http://w4rum.com/285.t
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