So luong nhung game online song eo uot tren thi truong dang "ap dao" luong game hut khach. Nhieu cong ty tung bo tien ty mua game online, dang chiu canh "that bat" van tuyen bo ra game moi. Thi truong game online hien boc lo ro su "phap phu"... Mien phi cung khong co nguoi choi!  Khan online - Thanh Cat Tu Han la game online dang "canh tranh" voi Risk your life - Con duong de vuong ve khia canh game online co so luong nguoi choi... thap nhat hien nay tai thi truong Viet Nam! Chinh cong ty dang phat hanh game nay cung thua nhan: Khan online da "hoan toan that bai". Khong chi Khan online hay Risk your life ma nhieu game truc tuyen khac cung dang hoat dong cam chung, thieu suc song, voi luong nguoi choi thuong xuyen (CCU) chi vai tram toi con so chuc nghin nhu Silk road - Con duong to lua, PTV - Gianh lai mien dat hua, Cao boi khong gian...
Tham chi, game duoc don da mua ban quyen len toi gan 3 trieu USD tu Han Quoc, tung dan dau ve so luong nguoi choi tai Viet Nam la MU online cua FPT Telecom cung chung canh ham hiu nay. Co chuyen gia nhan dinh, voi "thuong vu trieu do" nay, FPT Telecom da an "qua dang".
Mong co the thu thut nguoi choi, da so cac game online hien nay da chuyen sang khong thu phi , lay viec ban do (items) trong game lam loi nhuan. Day la mot xu huong moi, nhat la khi gia tri cua tai san ao ngay cang duoc quan tam den. Mac du vay, no van khong loi keo duoc them so nguoi choi la may.
He qua la du dang lo nang, cac hang game van phai bam bung tung ra game moi, voi hy vong chung hap dan va hut khach hon.
Nhu cong ty hien so huu game Khan online la The Gioi Ao (TP.HCM) cho biet dang trong tinh trang "tha noi" game nay de don suc cho Vua bong da (Extreme Soccer) - mot trong nhung game the thao truc tuyen duy nhat hien nay. Hay Quang Minh DEC (Ha Noi) cung chi giu Risk your life hoat dong cam chung va vua cong bo game moi - The gioi hoan my.
Mot so game truoc day ra mat dinh dam bao nhieu thi nay rut ve "o an" tinh lang bay nhieu. Mot trong nhung cai thu khi choi game, nhat la game online la phai co mot cong dong rong lon. Chinh vi the, hoat dong eo uot chinh la "tu huyet". Au cung de hieu khi Minh Hoang, mot game thu gan bo tu lau voi Risk your life, bay to doi chut chanh long khi nhieu ban game khac dang on ao voi Vo lam truyen ky hay Audition - Nhip dieu cuoc song...
Dai dien VTC Game, Quang Minh DEC, khi tra loi phong van VietNamNet deu cong nhan "mieng banh thi truong ngay cang thu hep do co qua nhieu game moi ra doi" va dua ra thuc te: Thi truong Viet Nam co khoang 2 trieu game thu va trong so do chi co khoang 40% nguoi choi game san sang tra tien. Nhu the su khoc liet cua thi truong nay da thay ro chu khong phai qua "ngon an"nhu nhieu nguoi van tuong. Cac doanh nghiep cung cap va phat hanh game online trong nuoc khong the khong rut ra nhung bai hoc, kinh nghiem cho minh trong viec "nang cap level" kinh doanh game! Game cu chua qua, game moi da den!  Cong dong nguoi choi game nhieu hon, cai nhin tu xa hoi voi loai hinh giai tri game online bot khat khe hon - nhung dieu nay khong co nghia la cu dau tu bac ti de "mua game" la se thang. Anh Pham Quang Huy, chuyen vien doi ngoai cua Cong ty The Gioi Ao, thua nhan mot nguyen nhan quan trong dan den that bai cua Khan online la da khong nhin nhan ro, danh gia dung ve thi truong game online Viet Nam va thi hieu cua nguoi choi.
Nhung nguyen nhan khac dan den that bai thuoc vao ly do "te nhi" nen anh Huy tranh de cap den. Nhung neu ai biet nguon goc, xuat xu cua game nay tai Viet Nam, ban dau duoi ten nha phat hanh la Hanoi Telecom, sau chuyen nhuong lai ban quyen cho The Gioi Ao (Hanoi Telecom chi con phu trach ve server, ky thuat) thi cung thay duoc mot phan ve su khong on dinh cua game nay.
La nguoi theo doi ve game online noi rieng, anh Huy cho rang thi truong "dang bao hoa" va "thanh cong chi de den voi nguoi di dau, hieu tren ca hai huong: di dau trong hoat dong kinh doanh va di dau trong viec nam bat thi hieu game thu".
Co the thay ro xu huong mua ban quyen game nuoc ngoai cua cac cong ty trong nuoc thuong can cu vao cac giai thuong, vi tri xep hang ma cac game nay dat duoc o thi truong ban dia va tren the gioi.
Ong Le Hong Minh, Giam doc Vinagame, khang dinh hang da tung nghien cuu xem noi dung game co thuc su phu hop voi nguoi choi Viet Nam khong. "Tat nhien, trong nganh kinh doanh noi dung truc tuyen thi yeu to thi hieu khach hang rat kho dinh doan, con phai phu thuoc vao may man".
Ong Le Hong Minh khong phu nhan may man da gop phan lam nen su thanh cong cua "thuong vu" Vo lam truyen ky. Tuy nhien, nhu mot nha kinh doanh game online khac du doan, Vo lam truyen ky se khong the "yen vi" o vi tri dan dau duoc lau nua khi bat dau co dau hieu "nham" va moi game cung chi "vat" duoc 2 den 3 nam...
Tren thuc te, tu nha cung cap game online duoc cho la thanh cong nhat hien nay den nha cung cap "chot bang" deu dang co "cheo keo" nguoi choi "nem" thu game moi bang nhieu hinh thuc. Trong khi do, so luong nguoi choi chi co han.
Nhieu game moi ra mat, vo van hinh thuc khuyen mai van chi khien gioi game thu to ra tho o. Dieu nay ro rang dat cac doanh nghiep trong tinh trang canh tranh khoc liet va nhu the, han se co doanh nghiep so huu game online phai ngam ngui "vo mong", bi "loai khoi vong chien dau".
Ong Le Hong Minh phat bieu: "Kinh doanh game online hien kho khan hon xua rat nhieu. De thanh cong thi phai noi den von, den khung phap ly cho loai hinh giai tri truc tuyen nay va muc do nam bat thi truong". Va nhin lai ve chang duong game online xam nhap Viet Nam, chac khong the khong nhac den mot canh bao nua: Khong the mo ho ve thi truong de roi chay theo "mot", bo ra so tien khong nho de co duoc nhung game da "nguoi" tu nuoc ngoai, mang ve Viet Nam "dap chieu"!
By VietNamNet Article source http://w4rum.com/16.t
| 