Microsoft tuyen bo se tra tien cho bat ky doanh
nghiep nao thuyet phuc duoc nhan vien cua ho su dung dich vu Live Search. So
tien duoc tra se phu thuoc vao so luong cau lenh tim kiem.
Cac chuyen gia phan tich cho rang dong thai nay la mot dau hieu cho thay
Microsoft dang bi cac doi thu Google va Yahoo bo lai qua xa tren thi truong dich
vu tim kiem Internet. Day la giai phap de go gac la phan nao thi phan cua
Microsoft.
Theo con so thong ke moi nhat cua Neilsen//NetRatings, hien tai Google chiem toi
gan 50% thi phan thi truong dich vu tim kiem Internet toan cau. Yahoo dung vi
tri thu 2 voi 24% thi phan. Thi phan cua Microsoft hien chi con co 8%.
 Microsoft
khang dinh nhung phan hoi tu phia khach hang trong chuong trinh "tim kiem tra
tien" se giup hang hoan thien hon nua Live Search. Nhung co le muc tieu chinh
cua Microsoft la tang thi phan tren thi truong dich vu tim kiem Internet toan
cau. Dieu nay dong nghia voi viec Microsoft se thu duoc them nhieu loi nhuan tu
viec ban quang cao hon.
Mot muc tieu khac ma Microsoft muon nham den trong chuong trinh noi tren la tao
thoi quen su dung Live Search trong cong dong nguoi dung doanh nghiep. Va khi da
quen su dung o doanh nghiep thi chac chan ho se tiep tuc dung Live Search trong
cac dieu kien khac nhu o nha chang han.
Dang ky tham gia chuong trinh cua Microsoft thanh cong moi doanh nghiep se nhan
duoc tai khoan 25.000 USD va sau do ho se nhan duoc 10 USD cho mot PC neu nguoi
dung PC do su dung Live Search thuong xuyen. Mot dieu kien khac cua chuong trinh
la doanh nghiep phai su dung Internet Explorer 7.
"Chuong trinh se hoat dong tot nhung chac chan se co khong it phan hoi khong
tich cuc," chuyen gia phan tich John Battle nhan dinh.
Theo Betanews, VnMedia
Article source http://w4rum.com/616.t
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